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Post Covid-19 : Handholding Weavers Towards Recovery

Post Covid-19 : Handholding Weavers Towards Recovery

Udayan, or Udayan Chettan, as we all fondly call him at Southloom.com is one of the several hundreds of Handloom Weavers across the state of Kerala who has been affected by the Corona Virus Pandemic and the National Lockdown that followed. Since the weaving businesses came to a standstill during the lockdown period, handloom weavers experienced an unavailability of work and therefore had to sustain on subsistence wages. Southloom.com directly purchases from several weavers, like Udayan Chettan, across weaving villages like Balaramapuram, Kuthampully and more. We showcase their creations on our website, enabling them to reach a larger audience.If you are planning to buy...

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Kuthampully - Kerala's Lesser Known Handloom Abode

Kuthampully - Kerala's Lesser Known Handloom Abode

Kuthampully is a traditional cotton weaver's village located on the banks of the river Bharathapuzha in the Thrissur district of Kerala. In 1972, Kuthampully Handloom Industrial Cooperative Society was registered with 102 members. The tradition of Kuthampully handloom was started many years ago by a few weavers (Devengas) from Mysore who were asked to weave dresses for the Maharaja of Cochin. These weavers were the Devengas who are typically the South Indian weaver community. Now it has 814 members with own building in Kuthampully. In September 2011, the Kuthampully Saree got exclusive Intellectual Property rights through Geographical indication Act. At...

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From Handlooms to Handicrafts - Southloom Marches Ahead

From Handlooms to Handicrafts - Southloom Marches Ahead

Southloom as a brand aspires to branch and grow to include a family of products that is ethnic to the state of Kerala. Since the time we had started off Southloom has evolved itself into a pioneer brand in Kerala Handloom Traditional Clothing. With the experience gained from working with the handloom weavers of Kerala Southloom has now started to engage with the handicraftsmen and woodworkers of Kerala. Much like Kerala’s Handlooms, Kerala Handicrafts are also famed for its elegance, complexities and detail in designs. Kerala Handicrafts using wood are manufactured in small scale across home-workshops in the state. Southloom has proudly partnered...

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Handicrafts of Kerala - A Synopsis

Handicrafts of Kerala - A Synopsis

Read about the rich heritage of Kerala Handicrafts which Southloom Handmade Woodcraft is a part of.

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Southloom - Fashion and Empowerment, hand in hand.

Southloom - Fashion and Empowerment, hand in hand.

Southloom is part of a tradition that dates back to more than one thousand years. Southloom’s Handloom products from Kerala are part of a handloom culture, that even the Europeans and Arabs once came to the coastal state searching for. Each of our handloom products are the result of the craftsmanship of a master weaver from, Kerala. Southloom's handmade, hand woven golden-bordered and coloured clothing has been crafted with utmost care and devotion that is unmatched. It takes days or even months to create handloom clothing with perfection and detail that no machines can recreate. Southloom is a wholehearted pledge...

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